In 1971, Knight decided to launch his own brand of shoes, which would first appear as cleated shoes for football or soccer, and had a factory in Mexico ready to make the shoes.
All Knight needed was a "stripe"—the industry term for a shoe logo—to go with his new brand, so he approached Davidson for design ideas.
Nike's endorsements of Michael Jordan, Le Bron James and Kobe Bryant in basketball, Cristiano Ronaldo in football, Tiger Woods in golf, and Roger Federer and Rafael Nadal in tennis are among the 15 biggest athlete endorsement deals in sports history.
Nike is the winged goddess of victory in Greek mythology, who sat at the side of Zeus in Olympus.
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The Swoosh is the logo of American athletic shoe and apparel designer and retailer Nike.
Over the ensuing weeks, she created at least a half-dozen marks and gathered them together to present to Knight, Bob Woodell and Jeff Johnson (two BRS executives) at the company's home office, at the time located in Tigard, Oregon.Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). on May 30, 1971, the company adopted the Swoosh as its official logo the same year.Carolyn Davidson, a student at Portland State University during the time Knight taught there, created the logo, attempting to convey motion in its design.Smooch has all the tools you need to help you find what you’re looking for.Searching on our dating site is free & easy, whether you prefer to search by interests or looks.